Available to buy here:
Welcome to Beautyistic, where we dig deep into the heart of beauty products and uncover what really works. Today, we’re talking about a mascara that’s got a lot of buzz—Pacifica Beauty’s Activist Curling Mascara. If you’re looking for a mascara that lifts, curls, and adds volume without weighing down your lashes, stick with me for the full review. And hey, if you want more honest beauty reviews like this one, don’t forget to subscribe and hit that bell icon so you won’t miss any future videos!
This mascara is all about clean beauty, offering a blend of natural ingredients with a performance that can hold its own. The formula uses plant waxes, fibers, and resins to deliver volume, length, and curl in a way that feels weightless on the lashes. It’s also designed to be long-wearing but washable, so you can count on it to stay in place without any heavy removal process. The brush, specifically designed for this product, is a vegan curved activator brush that’s meant to lift and curl your lashes from root to tip.
As for the ingredients, we’re seeing plant waxes that add structure and volume, plant fibers that build even more volume and length, and Shorea Robusta Resin and Acacia Senegal Gum that work together to create that curl. Plus, the addition of plant oils and vegan collagen helps nourish and condition your lashes—making this mascara not only about performance but also lash care.
In terms of how it feels during use, this mascara is really comfortable. It doesn’t leave that sticky, heavy feeling that some mascaras do. The vegan brush has flexible bristles that help coat each lash evenly without clumping, and the curl? It’s definitely noticeable. I’m not talking about just a little lift here—this mascara gives a curl that really holds up throughout the day. Whether you’re in humid conditions or heading out for a night out, it holds its shape well. You can build it up for more volume without worrying about lashes sticking together, which is a big plus.
Now, let’s talk about the pros and cons of this product.
The pros:
The volume is incredible. Each swipe gives a significant boost, making your lashes look fuller and longer without the heavy feel.
It’s lightweight and comfortable to wear all day long. You won’t feel like your lashes are weighed down or crunched up.
The clean ingredients, like plant waxes and resins, make it a good option for those of us looking for more natural products in our beauty routine.
The vegan collagen and plant oils condition your lashes, so you’re not just getting performance—you’re also taking care of your lashes at the same time.
The cons:
If you’re a fan of super dramatic volume with just one coat, this may take a little longer to build up. But on the flip side, this allows you to customize the intensity of your lashes.
The packaging is sleek and eco-friendly, but the glass tube might be a little more fragile than some of the plastic alternatives out there. Just something to keep in mind if you’re always on the go.
In terms of value for money, I’d say this product is well worth the investment. At its price point, you’re getting clean ingredients, a solid performance, and the peace of mind knowing that it’s cruelty-free and vegan. Plus, the quality of the mascara itself—how it applies and lasts throughout the day—makes it a good contender in the clean beauty mascara market.
When comparing it to other mascaras out there, particularly those in the clean beauty category, this one stands out for its innovative brush design and performance. Other natural mascaras sometimes fall short when it comes to curl and volume, but Pacifica has really nailed both.
As for build quality, the glass tube is definitely a nice touch for anyone looking to reduce plastic waste, and the FSC-certified paper box adds to the eco-friendly appeal. Just be cautious with it, as mentioned—the glass can be a bit more delicate than plastic, so you’ll want to handle it with care.
Mid-review, if this review has been helpful, please like, subscribe, and click the bell icon so other beauty lovers can find this video too. Your support helps us keep making honest reviews like this one! And if you’re itching to try it, the link is in the comments below.
Now, let’s quickly touch on customer support. While I haven’t had direct interaction with Pacifica’s customer service, the brand has a solid reputation for being responsive and helpful, so if you ever have any issues, you can count on them to take care of it.
Product alternatives? If you’re considering a similar product but want something a little more budget-friendly, you could look at mascaras like RMS Beauty’s Straight Up Volumizing Mascara or ILIA’s Limitless Lash Mascara. They also offer clean ingredients and great performance at a slightly lower price point.
Wrapping this up, Pacifica Beauty’s Activist Curling Mascara is definitely a standout in the clean beauty space. It delivers on its promises of volume, length, and curl while taking care of your lashes with nourishing ingredients. It’s a great option if you’re looking for a mascara that performs well without the guilt of harmful chemicals.
Thank you so much for watching. If you’ve used this mascara or have any thoughts, drop a comment below and let me know what you think. And as always, stay beautiful inside and out—thanks for tuning in to Beautyistic!
Available to buy here:


















