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Welcome to Beautyistic, where we explore beauty products with a mix of science, honesty, and a touch of fun! Today, we’re checking out Estée Lauder’s Take It Away Liquid Makeup Remover Lotion. It’s a 6.7-ounce citrus-scented formula designed to gently lift off even waterproof and long-wear makeup. Let’s see how it really performs in a real-world routine.
When I first got my hands on this remover, I noticed its lightweight, lotion-like texture. Unlike gel or oil removers that can feel heavy or greasy, this one glides smoothly across the skin. The citrus scent is soft and refreshing—not overpowering—which makes the process feel a little spa-like in the morning or evening. Estée Lauder recommends it for all adult skin types, and in my experience, it did feel gentle without leaving any sticky residue behind.
In terms of performance, it excelled at removing standard foundation, blush, and eyeshadow with minimal effort. I specifically tested it on waterproof mascara and long-wear liquid eyeliner. While it required a couple of swipes, it did break down even the most stubborn formulas without excessive rubbing, which is key for protecting delicate eye areas. My skin felt clean, hydrated, and not stripped of natural oils—a major win for a daily makeup remover.
I’d say the pros are its lightweight, non-greasy texture, gentle formula suitable for sensitive areas, and its ability to remove long-wear products effectively. The citrus scent adds a pleasant sensory boost. On the flip side, if you’re wearing very heavy or layered makeup, you might need a bit more product, and those looking for a complete “one-wipe” removal might find it takes slightly longer than some oil-based removers.
Considering value for money, Estée Lauder is a premium brand, and at 6.7 ounces, this remover sits in the mid-to-upper price range. For those who prioritize gentle, effective cleansing and are already invested in high-quality skincare, it justifies the price. If you’re after something more budget-friendly, there are drugstore alternatives that remove makeup effectively, but they often lack the gentle, luxurious feel that Take It Away provides.
The packaging is sleek and sturdy, making it easy to dispense without spilling. I appreciate the quality—there’s a certain reliability in the bottle design that aligns with Estée Lauder’s brand standards. In terms of longevity, the product stays stable over months of use without separating or losing efficacy.
While I haven’t had to contact customer service personally, Estée Lauder has a strong reputation for responsive support, which is reassuring when purchasing high-end products online.
Compared to other high-end makeup removers, Take It Away stands out for its lotion-like texture and gentle formula. Many removers are either oily or foamy, which can feel harsh or require extra rinsing. This one hits a sweet spot—effective yet soothing.
If you’re someone who wears makeup regularly, including waterproof or long-wear formulas, and wants a gentle, high-quality remover that doesn’t leave your skin feeling stripped, this is a strong choice. It’s particularly suited for those who enjoy a little luxury in their skincare routine without compromising on efficacy.
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Thanks for watching Beautyistic! You can find the link to purchase Estée Lauder Take It Away in the comments or description box. If you’ve used this product, drop a comment below and let us know your experience. Thanks for tuning in, and until next time, stay beautiful inside and out!
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