Aveda Invati Ultra Shampoo Review: Does It Really Reduce Hair Loss by 77%?

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Available to buy here:

https://amzn.to/4ncC2QD

Welcome to Beautyistic, where we get to the heart of what works in beauty. Today, we’re diving into Aveda’s Invati Ultra Advanced Exfoliating Shampoo Rich. If you’re battling thinning hair, this shampoo might just be a game-changer. It promises to reduce hair loss by up to 77%, which is a bold claim. But does it deliver?

This shampoo is specifically designed for medium to thick hair types and works best for those with a normal to oily scalp. It’s enriched with a 94% naturally derived formula, which is always a big selling point for Aveda fans. The standout ingredient here is the exfoliating properties, which aim to clear out scalp buildup and create an optimal environment for healthy hair growth.

On the scent side, it brings in the calming, herbal notes of lavender—something you might expect from a brand like Aveda, known for blending natural ingredients with luxury. The fragrance isn’t overpowering but leaves your hair smelling fresh long after use.

When it comes to incorporating it into my routine, the shampoo was a breeze to use. The cream texture made it easy to apply, and it lathered up nicely without being too foamy. You don’t need much to cover your whole scalp, which means it lasts longer than I anticipated. I’ve used it both in the morning and evening, and I noticed that my scalp felt deeply cleansed without any irritation—often a concern with exfoliating shampoos.

Now, I didn’t see a drastic reduction in hair loss overnight, but after a few weeks, my scalp felt more invigorated. I’m not surprised, given that the product claims visible results in about 12 weeks of continuous use. So far, I’m impressed with how healthy and less greasy my hair feels. The shampoo definitely gives it a fresh start without stripping away moisture.

But, let’s talk pros and cons. On the positive side, Aveda’s Invati Ultra Exfoliating Shampoo is effective at what it promises—clearing the scalp and reducing buildup. The formula is clean, and you can feel good about what you’re putting on your scalp. The lavender scent is subtle and not overpowering, making it perfect for anyone sensitive to strong fragrances. I also love the cream texture—it’s rich without feeling heavy.

On the downside, the price might raise a few eyebrows. It’s not the cheapest shampoo on the market, and while I can appreciate the quality, some might find it a bit too steep compared to drugstore alternatives. Additionally, while it works well for oily scalps, I can see how someone with drier hair might find it a bit too much.

Now, as for the value, if you’re looking for a shampoo that delivers a healthy scalp environment and supports hair growth, it’s worth the investment. I wouldn’t call it a miracle worker, but for those who struggle with thinning hair, the ingredients and formula are pretty solid. Plus, it’s a 94% naturally derived product, which speaks volumes when you’re choosing between natural and chemical-heavy alternatives.

There are alternatives if you’re on a tighter budget, though. A couple of other scalp-exfoliating shampoos, like those from Redken or Paul Mitchell, offer similar benefits at a slightly lower price point. But in terms of the natural ingredients and brand reputation, Aveda does hold an edge for those who prefer clean beauty products.

As for build quality, Aveda delivers as always. The packaging is sleek, and the product feels premium. The bottle is sturdy, and I’ve had no issues with leaks or breakage. Over time, the shampoo continues to perform well, and I’d expect it to last a few months with regular use.

If you’ve had any experience with Aveda or tried their other products, I’d love to hear about it. Drop your thoughts in the comments below—does this shampoo live up to the hype? I’m curious!

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Thanks for tuning in, and until next time, stay beautiful inside and out!

Available to buy here:

https://amzn.to/4ncC2QD

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