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Welcome back to Beautyistic, where we dive deep into the beauty world and bring you the insights you need to make informed decisions. If you’ve ever struggled with finding a lipstick that delivers long-lasting color and comfort, then you’re in the right place. Today, we’re reviewing the Rimmel Lasting Finish Lipstick in Soft Hearted. With claims of up to 8 hours of wear and an exclusive Black Diamond pigment complex, this lipstick promises both elegance and performance. Let’s see if it lives up to the hype.
The Rimmel Lasting Finish Lipstick comes in a sleek, classic tube, offering a soft, creamy vegan formula that’s designed to keep your lips hydrated and comfortable throughout the day. The shade we’re focusing on, 200 Soft Hearted, is a soft, neutral pink that’s supposed to flatter a wide range of skin tones. It’s formulated with Rimmel’s exclusive Black Diamond Complex, which is said to illuminate the lips and give them a more radiant, glowing finish. Now, let’s get into the real-world testing.
In terms of wearability, I have to say the first thing that stands out is how easy it is to apply. The formula is smooth, gliding on effortlessly without any tugging. There’s a subtle richness to the pigmentation, and even with just one swipe, you get that perfect wash of color. The texture is creamy without being overly heavy, and my lips felt comfortable immediately—no dryness or chalky feeling that you sometimes get with long-wear lipsticks. For someone like me, who values comfort, this is a big plus.
Throughout the day, I noticed the lipstick held up surprisingly well. It didn’t slip around or fade too quickly, and I was able to enjoy a solid 6 hours of wear before needing a touch-up. The color remained true, and while I didn’t quite hit the full 8-hour mark, the fact that it lasts as long as it does is impressive. During my testing, it didn’t bleed or feather outside the lip line either, which is always a win for a long-lasting formula.
As for the Black Diamond Complex, I do think it makes a difference. The lipstick doesn’t just look flat or matte; there’s a soft sheen that gives the lips a more luminous, healthy appearance. It’s subtle but noticeable, and it really enhances the overall look without feeling overly glossy. The finish is sophisticated, adding just the right amount of glow to keep things elegant but not too flashy.
Now, let’s talk about the pros and cons. On the plus side, the Rimmel Lasting Finish Lipstick is comfortable, creamy, and offers a good amount of wear time for a drugstore lipstick. The formula doesn’t dry out your lips, and the Black Diamond Complex definitely helps with that luminous effect. The shade, Soft Hearted, is versatile—it’s perfect for both everyday wear and more polished looks.
On the downside, the 8-hour wear claim might be a bit ambitious for those who expect long-lasting color through eating or drinking. For me, the lipstick lasted about 6 hours before I needed to touch up, which is still decent but not as long-lasting as advertised. Some might also find the color range a bit limiting if you prefer bolder or more vibrant hues, but there’s a good variety of soft shades for those who like a more natural look.
As for value for money, I’d say it’s a pretty good investment, especially considering its price point. It’s hard to find a high-quality, long-lasting, and comfortable lipstick in this range, so Rimmel delivers on the essentials without asking for a premium price. The combination of pigmentation, comfort, and subtle radiance makes it a great choice for everyday wear.
In terms of comparisons, there are other lipsticks in the same price range, but the Rimmel Lasting Finish stands out because of the unique Black Diamond Complex, which adds a dimension of radiance that’s hard to beat in this category. Other options may offer long-wear or vibrant colors, but this one balances both comfort and luminosity in a way that’s hard to find at this price.
Now, let’s quickly touch on build quality and longevity. The lipstick tube is sturdy and easy to carry around in your purse. The product itself doesn’t feel flimsy or cheap, and it’s clear that Rimmel put thought into the packaging. As for longevity, while the lipstick does last well during the day, I wouldn’t expect it to hold up all day long without a touch-up, especially if you’re eating or drinking.
I didn’t have any personal interaction with Rimmel’s customer support, but the brand has a reputation for being responsive to inquiries. Based on my experience, I’d say they’re reliable, though I haven’t had the need to reach out personally.
To wrap things up, I’d say the Rimmel Lasting Finish Lipstick in Soft Hearted is a solid option for those looking for an affordable, comfortable, and luminous lipstick. It’s perfect for everyday wear and delivers on comfort, performance, and that flattering glow. The shade is versatile, and the Black Diamond Complex adds that extra touch of elegance. If you’re someone who doesn’t mind reapplying after 6 hours or so, this could be your new go-to lipstick.
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