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Welcome back to Beautyistic, where we’re all about keeping it real with beauty products that deserve a closer look. Today, we’re taking a deep dive into a mascara that’s been creating some serious buzz: the Milk Makeup KUSH Big Hit Volumizing Mascara. This mascara promises high-volume lashes, a smudge-free experience, and a clump-free finish, all with a formula that’s safe for sensitive eyes. So, does it live up to the hype? Let’s find out.
Now, let’s break down the essentials. The KUSH Big Hit Mascara features something called Cloud Fiber Technology, which helps give your lashes that thick, voluminous look. Along with that, it’s infused with Hemp Seed Oil for some added conditioning, and vegan waxes that create a buildable texture. If you’re wondering whether it delivers on its claim of being smudge-proof and weightless, we’re about to get into that as well.
So, how does this mascara perform in real life? I’ve been using it for a couple of weeks now, and I’ll tell you, it’s been an interesting ride. The application process is super easy thanks to the brush. It’s not too big or too small, which gives you a lot of control as you work your way through each lash. The formula itself feels light—definitely not heavy or crunchy, which is a big plus.
In terms of volume, I was pleasantly surprised. My lashes got that bold, dramatic look without looking like I was wearing too much product. One layer builds nicely, and if you want even more volume, you can easily layer it without any clumping. I didn’t notice any smudging during the day, which is a huge win for anyone with oily skin or prone to raccoon eyes. It held up well, even through a few long days, so I was pretty impressed with its staying power.
But, as with any product, there are a couple of things to consider. One potential downside is that the mascara isn’t as easily removed as some others I’ve tried. While it’s great for longevity, it takes a bit more effort to clean off at the end of the day. If you have a super sensitive eye area or prefer quick removal, this might not be your best option.
Let’s talk about the price. At around $24 for 0.28 oz, it’s on the higher end for a mascara. But when you factor in the quality of the ingredients—Hemp Seed Oil, vegan waxes, and that unique cloud fiber technology—it feels a bit more justified. For those who are willing to invest in a higher-quality, long-lasting mascara, this is a solid option.
Now, how does it stack up against others on the market? Well, compared to some drugstore brands, this one is definitely pricier. But the performance is noticeably better, especially if you’re someone who values a smudge-proof formula. It also doesn’t give you that “crunchy” feel that some mascaras leave behind, which is a definite bonus for comfort. If you’re into clean beauty and are looking for a more natural yet effective mascara, this is one to consider.
As far as build quality goes, the packaging is sleek and functional. It’s not overly fancy, but it’s sturdy enough that you won’t have to worry about it breaking if you toss it in your bag. The formula hasn’t dried out quickly, either, so you’re getting good use out of the product for the price.
Overall, I’d say this mascara is a great option for anyone who’s looking for high-volume, long-lasting lashes without the mess. It’s perfect for those with sensitive eyes, and it does exactly what it promises—lift, define, and volumize without clumping or smudging.
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