Available to buy here:
Welcome back to Beautyistic, everyone! I’m so thrilled you’re here because today we’re exploring something that promises a perfect balance between luxury and everyday wearability—a lip gloss that claims to hydrate, shine, and pamper all at once. We’re talking about the LONDONTOWN Gossamer Plush Shine Lip Gloss in Peachy Beige, a sheer tint that’s designed to give your lips deep moisture while delivering that glassy, high-shine finish we all love.
When you first look at it, the Plush Shine Lip Gloss is sleek and compact, easy to carry in your purse or makeup bag. It’s formulated with Sodium Hyaluronate, which is an advanced hydrating ingredient that goes deeper than traditional hyaluronic acid. That means your lips aren’t just glossy—they’re nourished from within. The formula is enriched with a blend of Argan, Marula, Mongongo, and Sunflower Seed Oils, combining to provide cushioning, conditioning, and a touch of rejuvenation. Vitamin E is also in the mix, giving your lips that soft, pampered feel that lasts throughout the day. And yes, it’s vegan and gluten-free, which is always a plus.
Putting it to the test, I tried the gloss on bare lips as well as layered over a light lipstick. Right from the first swipe, the Peachy Beige tint shows up beautifully without being overpowering. The shine is genuinely impressive—super glossy, yet it doesn’t feel sticky or tacky, which can be a dealbreaker in some lip glosses. It glides on smoothly, and the hydration is noticeable almost immediately. My lips felt nourished and comfortable rather than coated, which is exactly what you want from a product that’s marketed as a “conditioning balm plus gloss.”
As with anything, there are a few things to keep in mind. The high shine does mean you’ll want to reapply if you’re eating or drinking, as it isn’t the kind of long-lasting matte that clings all day. The applicator is easy to use, but if you’re a perfectionist about crisp lip lines, you might still need a lip brush for precision.
So, let’s talk pros and cons. The gloss excels in hydration and shine without the sticky factor, and the formula is packed with nourishing oils and Vitamin E—so your lips actually benefit while they look beautiful. It’s lightweight, easy to layer, and the Peachy Beige tint is universally flattering. On the downside, it requires touch-ups throughout the day, and if you prefer a highly pigmented gloss, this one is on the sheer side—but that’s really part of its charm if you’re aiming for a natural look.
Considering value for money, the LONDONTOWN Gossamer Plush Shine Lip Gloss sits in the premium range, but you are getting a lot for what you pay. You’re not just buying a high-shine gloss—you’re investing in a deeply hydrating, nutrient-rich lip treatment. If you’re looking for a more budget-friendly option, there are a few glosses out there that mimic the shine, but they often lack the nourishing oils and advanced hydration that make this product stand out.
In comparison to other luxury glosses, I’d say LONDONTOWN strikes a perfect middle ground. It offers more hydration than typical glosses in its price range, and the wearability is fantastic for everyday use. Packaging is chic yet practical, and the product itself feels durable and high-quality—nothing flimsy about it. Since it’s a relatively new formula, I can’t speak to long-term shelf-life issues, but the initial impressions are very promising.
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To wrap up, the LONDONTOWN Gossamer Plush Shine Lip Gloss is a wonderful choice if you’re after a high-shine, deeply hydrating lip gloss that doesn’t feel heavy or sticky. It’s perfect for those who want a natural, radiant finish with the benefits of a conditioning balm. The Peachy Beige tint is soft and flattering, and the nourishing ingredients really set it apart.
If you’ve tried this gloss, drop a comment below and let me know your thoughts—I’d love to hear how it worked for you! Thanks for tuning in, and until next time, stay beautiful inside and out!
Available to buy here: