Available to buy here:
Hey there, beauties! Welcome back to Beautyistic, where we break down the products you’re curious about with honesty, science, and a touch of fun. If you love discovering what really works in the beauty world, you’re in the right place. Today, I’ve got my hands on the COVERGIRL Continuous Color Lipstick in the shade Iced Mauve 420, a classic creamy lipstick promising rich color, moisture, and up to six hours of wear. Let’s see how it really performs.
The COVERGIRL Continuous Color Lipstick comes in a sleek, compact 0.13-ounce bullet and is designed to deliver a creamy finish while sealing in moisture with vitamins A and E. The shade Iced Mauve 420 is a cool-toned mauve with subtle pink undertones, perfect for everyday wear or pairing with more dramatic eye looks. The brand highlights six-hour long-lasting color, promising hydration and a smooth application experience.
Testing it out, the first thing I noticed was just how creamy the formula feels on the lips. It glides effortlessly, which makes it easy to achieve an even application without tugging or uneven streaks. The moisturizing effect is real—thanks to the added vitamins, my lips felt nourished rather than dry or tight, which can be a common issue with long-wear lipsticks. I wore it for a full day, with light snacking and sipping, and while it didn’t stay perfect through meals, the color did linger nicely and faded evenly rather than patchily, which I always appreciate.
One thing I really like is the texture—it’s rich without being heavy or sticky. The pigmentation is solid; a couple of swipes gave full coverage. That said, it’s not transfer-proof, so you’ll need a little touch-up after eating. The finish is creamy rather than matte, which is great for comfort but not ideal if you’re looking for a completely smudge-resistant formula.
So, what’s great here? First, the creamy glide and comfortable wear make it easy to apply and wear all day. The subtle hydration with vitamins A and E is a bonus, keeping lips soft. The shade selection is versatile, and Iced Mauve 420 is especially flattering on a variety of skin tones. On the flip side, it’s not fully transfer-proof, and the six-hour claim works best if you’re not eating or drinking much. A tiny touch-up may be needed to keep it looking fresh.
Looking at value, COVERGIRL Continuous Color Lipstick sits in the mid-range drugstore price point. Considering the combination of hydration, pigmentation, and a creamy finish, I’d say it delivers good value for what it promises. There are certainly cheaper lipsticks with similar shades, but they often compromise on texture or moisture, so this formula strikes a nice balance. Compared to other drugstore creamy lipsticks, this one stands out for its staying power and nourishing feel.
The packaging is standard but sturdy, and the bullet design is classic, making application easy and precise. No complaints on longevity for typical day-to-day wear, and the formula doesn’t dry out over time when stored properly. Customer support isn’t something I had to interact with, but COVERGIRL generally has a solid reputation for handling inquiries efficiently.
If you’re looking for alternatives, other creamy, mid-range lipsticks like Maybelline Color Sensational or Revlon Super Lustrous offer comparable pigmentation and finish at similar price points. However, COVERGIRL’s added vitamin blend does give it a slight edge in hydration.
In conclusion, COVERGIRL Continuous Color Lipstick in Iced Mauve 420 offers a creamy, nourishing, and pigmented lip experience that’s ideal for everyday wear. It’s comfortable, easy to apply, and leaves lips looking soft and polished. If you’re after a reliable drugstore lipstick with a flattering shade and moisturizing formula, this one definitely deserves a try.
Is this review helpful to you? If so, please like, subscribe, and click the bell icon so other beauty lovers can find this video too. Your support helps us keep making honest reviews like this!
Thanks so much for watching, and remember—the link to grab your own COVERGIRL Continuous Color Lipstick is in the description box below. If you’ve already tried it, drop a comment and let me know your thoughts—I love hearing from you! Thanks for tuning in, and until next time, stay beautiful inside and out!
Available to buy here: