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Hey there, beautiful people! Welcome back to Beautyistic, where we break down the best and the boldest in beauty so you can make your glow-up effortless and authentic. Today, we’re looking at something that promises to transform limp, flat hair into full-bodied volume without sacrificing your color—or feeling sticky or crunchy. Say hello to COLOR WOW’s Raise the Root Thicken + Lift Spray.
This is a lightweight spray designed to lift your roots and give you all-day volume. It’s specifically formulated for fine or flat hair, which often struggles to hold body. What caught my attention is that it’s supposed to deliver this lift while also protecting your strands from heat damage, plus it’s unscented, so no overpowering fragrance to worry about.
So, how does it actually perform in real life? I incorporated this into my morning hair routine for about two weeks. Spray it directly at the roots, then blow-dry as usual. Right away, I noticed how effortlessly it added texture and bounce without any sticky residue or stiffness. The texture felt soft and natural, not crunchy or weighed down like some volumizers can be. Plus, knowing it offers heat protection was reassuring since I’m always using a blow dryer or styling tools.
I put it through its paces on both humid and dry days, and honestly, the lift stayed impressive throughout. My color, which is something I’m always protective about, showed no dulling or fading, which is a big win for a volumizing product. On the downside, the spray bottle is quite small at 1.7 fluid ounces, so if you have thick or long hair, you might find yourself needing to repurchase more often than you’d like.
Here’s the scoop on the pros and cons: it’s lightweight, unscented, gives a natural-feeling lift, and protects against heat—all huge pluses. On the flip side, the small bottle size and relatively premium price point might be a consideration if you’re budget-conscious or have a larger hair volume to cover.
Speaking of price, while COLOR WOW isn’t the cheapest volumizer out there, the formula quality and the heat protection it offers make it a solid investment for fine-haired folks wanting that extra oomph without damage. For those looking for a budget-friendly alternative, products like the OGX Thick & Full Biotin & Collagen Root Boost Mist can deliver volume but might lack the heat-protecting benefits and the weightless finish that COLOR WOW nails.
The packaging feels sleek and durable, fitting nicely in a styling kit or handbag for touch-ups. Given its focused formula, it’s not a multi-use product but rather a specialist in root lift—something it does quite well. No customer service experience to report, but COLOR WOW is a reputable brand known for supporting their lines and responding quickly when needed.
If you’re someone with fine or flat hair who’s struggled with volumizing sprays that leave your hair crunchy, weighed down, or dull, this might be the product you’ve been waiting for. It strikes a rare balance between style and care, lifting roots while keeping hair color vibrant and strands protected.
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Thanks for watching, and if you’ve tried COLOR WOW Raise the Root, I’d love to hear your thoughts in the comments below. Have you found it gives your hair that lasting volume without the fuss? Drop your experiences so we can all learn together.
Alright, beauties, thanks for tuning in, and until next time, stay beautiful inside and out!
Available to buy here:
